— Best for approvals

The best social media schedulers with approval workflows

A real approval workflow holds a post until it's signed off — and it shouldn't require your tool's most expensive plan or a paid seat for every client. Here's who does approvals well, and at what price.

Quick answer

  • Best value: Zilfu — approvals and free reviewer seats on every plan from $19/mo.
  • Most granular workflows: Loomly.
  • Best white-label client review: Sendible.
  • Best enterprise governance: Sprout Social.
1

Zilfu

Best value

A full sign-off loop on every plan: posts hold in a Pending state until approved, with free reviewer and read-only Viewer seats and separate internal vs client comments.

Strengths

  • Approvals on every plan, from $19
  • Free reviewer + Viewer seats — clients never cost extra
  • Internal vs client-visible comments
  • Unlimited team members

Watch-outs

  • No white-label review portal
  • No social inbox
Free, then $19 / $79 / $179 How Zilfu approvals work →
2

Loomly

Most granular

The deepest approval workspace — multi-step, preset and custom workflows for larger teams.

Strengths

  • Multi-step + custom approval workflows
  • Post mockups for sign-off

Watch-outs

  • No approvals on the Free plan
  • Clients consume your seats; custom roles only on the ~$249 tier
Free, then ~$49/mo Zilfu vs Loomly →
3

Sendible

Best white-label review

Clients review and approve through a branded Client Connect dashboard.

Strengths

  • Branded, white-label client review
  • Agency-first workflow

Watch-outs

  • Approval workflow starts at the $89 Traction tier
  • Fixed user counts per tier
from ~$29/mo Zilfu vs Sendible →
4

Sprout Social

Best enterprise governance

Multi-step approvals with external approvers, SSO, and governance for large teams.

Strengths

  • Multi-step + external approvers
  • SSO and enterprise governance

Watch-outs

  • Approvals gated at the Professional tier (~$299/seat)
  • Per-seat pricing
from ~$199/seat/mo Zilfu vs Sprout Social →
5

Agorapulse

Approvals + inbox

Approval workflows alongside a strong unified inbox and ROI reporting.

Strengths

  • Approval workflows + task assignments
  • Unified inbox + ROI reporting

Watch-outs

  • No approvals on the entry Standard tier
  • Per seat; 10-profile cap
from ~$79/seat/mo Zilfu vs Agorapulse →
6

Pallyy

Cheapest review

Lightweight client review through a shared public calendar link, with free reviewers.

Strengths

  • Client review via shared calendar link
  • Reviewers are free; low price

Watch-outs

  • Lighter than a full sign-off workflow
  • Per social set; about $10/month per user
Free, then ~$15/mo Zilfu vs Pallyy →
— FAQ

Approval workflows, compared.

Most do at some tier: Zilfu (every plan, from $19), Loomly (Starter and up), Sendible (Traction $89 and up), Sprout Social (Professional), Agorapulse (Professional), and Pallyy (a shared calendar link). Zilfu and Pallyy are the cheapest ways to get approvals.

Zilfu includes approvals and free reviewer seats on every plan from $19/month. Pallyy also offers client review through a shared calendar link on its low tiers.

On Zilfu and Pallyy, reviewers are free. On Loomly, Sprout Social, and Agorapulse, reviewers typically consume one of your paid user seats.

A Pending state that holds the schedule, the ability to approve or request changes with a note, internal vs client-visible comments, and free reviewer access — all included on Zilfu from $19/month.

Approvals on every plan.

Hold posts for sign-off, invite clients as free reviewers, and keep internal notes separate from client-visible ones — from $19/month. Free forever, no credit card.

Start free →