— Analytics

Analytics on every network's terms.

Pick an account and the page becomes that network — the metrics it actually reports, under the names it actually uses, each with a plain-English definition. No upgrade required, not even from Free.

Free plan · No credit card required

The Zilfu analytics dashboard open on a connected social account
  • Included on every plan, even Free
  • One account, in its own metrics
  • Every number defined in plain English
  • Top posts, shared reports & CSV export
01 Depth

One account. Its real numbers.

No lowest-common-denominator averaging. Choose an account and you get what that network measures, not what every network happens to share.

Each network's own metrics

Threads replies, reposts and quotes. Pinterest saves, pin clicks and outbound clicks. Instagram saves and shares. Nothing invented, nothing flattened.

Views and reach kept apart

Instagram reports both — views counts every appearance, reach counts accounts. Two numbers, never blurred into one.

LinkedIn, counted properly

Impressions and unique impressions side by side on a company page, so the rate that matters divides by people, not deliveries.

Facebook reactions, honestly

Like reactions are Likes; Love reactions are their own number. The reactions Facebook won't report are left out and said so.

Rates that fit the network

Engagement rate where a network has an audience to divide by — and a save rate and outbound click rate on Pinterest, because that's what a Pin is for.

Audience over time

Daily snapshots of everything the network publishes about the account — followers, Page likes, Pinterest monthly views, boards and pins.

02 Trust

Every number, explained.

A metric you can't interrogate is a metric you can't act on. So each one says what it counts — and says when it couldn't be counted.

Plain-English definitions

Every metric carries a sentence naming exactly what it counts — people, appearances, or actions — so nobody has to guess.

Absent, not zero

A metric a network doesn't report simply isn't on the page. You'll never see a confident 0 standing in for "we don't know".

Says when it can't collect

Missing permission, retired by the platform, or not synced yet — the metric names the reason and whether a reconnect fixes it.

Fair comparisons

Each period is compared with the one before it, and a range too fresh to have finished earning is flagged rather than quietly counted against you.

Coverage in the open

How many posts the range rests on, and how many days had any at all — so one big post can't masquerade as a trend.

Your workspace timezone

Ranges, daily buckets, and every exported timestamp resolve in your workspace timezone rather than UTC.

03 Included

On every plan. Even Free.

Analytics isn't an upsell here — connect an account and the numbers start collecting on their own.

Free means free

The full dashboard on the Free plan — no upgrade, no trial clock.

Shareable report links

Publish a read-only link to an account's report — no login for whoever you send it to, and revocable whenever you like.

Top posts, per account

The range's strongest posts, ranked by that network's own interaction total rather than a borrowed one.

Syncs itself

Data refreshes every four hours, with the last collection time shown on the dashboard.

Zero setup

Connect an account and metrics start collecting — nothing to configure.

CSV export in a click

Every post's metrics for your range, ready for spreadsheets or client reports.

— FAQ

Analytics, asked and answered.

Yes. Analytics are on every plan, including the Free plan — no upgrade required.

Whatever the network reports for that account. Threads gives views, likes, replies, reposts and quotes; Instagram views, reach, likes, comments, saves and shares; Facebook Pages reach, Like and Love reactions, comments, shares and clicks; TikTok views, likes, comments and shares; Pinterest impressions, saves, pin clicks and outbound clicks; LinkedIn impressions plus the people-counting version of them, reactions, comments and reposts. Every one comes with a plain-English definition of what it counts.

No, and that's deliberate. An Instagram view and a Facebook reach are different things, and adding them produces a number that means nothing. You pick one account at a time and read it in its own units; switching accounts is one click.

Not in one chart. The account picker switches the whole dashboard between accounts, and CSV export gives you every post's raw metrics for the range if you want to line them up in a spreadsheet yourself.

It says so instead of reading zero. A metric the network never reports is simply absent; one blocked by a missing permission, retired by the platform, or not yet synced is shown with the reason and, where a reconnect would fix it, that next step. Some accounts connected before analytics arrived need that one-click reconnect.

Interactions divided by that network's own audience metric, with both parts named on the page. Where the platform publishes its own interaction total — as Instagram does — Zilfu uses it rather than adding up its own. The definition also tells you whether the denominator counts people or deliveries, since only the people-counting version is comparable to published benchmarks. Pinterest gets a save rate and an outbound click rate instead.

Automatically every four hours; the dashboard shows when the account was last collected.

No — Zilfu doesn't hand you a recommended slot. Recommendations like that rest on a handful of your own posts, which is too thin a base to schedule against. What you get instead is the raw material: every post's publish time and its metrics, on the page and in the CSV export, so you can read your own pattern rather than take ours on faith.

Yes. Daily snapshots plot the account's follower count from the moment analytics start collecting — on Instagram, Threads, Facebook, Pinterest, and LinkedIn company pages. Pinterest adds monthly views, boards and pins; Facebook adds Page likes.

Yes. The post grid shows each post's media, publish date, and that platform's own metrics — and opens the original post on the platform in one click.

Yes. Export every post's metrics for the selected date range as a CSV with one click — ready for spreadsheets or client reports.

Your whole social, handled.

Plan, approve and publish every account from one place.
Free to start, no card needed.

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